Cookie Policy
This Cookie Policy explains how Thread Wisely uses cookies, pixels, local storage, and similar technologies to operate our website, maintain customer accounts, understand website activity, protect our services, and measure marketing performance.
This Cookie Policy describes how Thread Wisely LLC, referred to as “Thread Wisely,” “we,” “us,” or “our,” uses cookies and similar technologies on www.threadwisely.com.
This policy should be read together with our Privacy Policy, which explains how we collect, use, retain, disclose, and protect personal information.
Essential cookies may be used because they are required for website security, customer accounts, forms, shopping functions, and other core operations. Where required, optional analytics and marketing cookies will be activated only after you provide consent.
Scope of this Cookie Policy
This Cookie Policy applies when you visit or interact with Thread Wisely’s website, customer account areas, forms, product inquiry features, file upload tools, newsletter forms, and related online services.
It explains:
- What cookies and similar technologies are;
- Which types of technologies we may use;
- Why we use them;
- Which third-party services may place or access them;
- How long certain cookies may remain active; and
- How you can control your preferences.
What cookies are
Cookies are small text files or data records that a website stores on or accesses through your browser or device.
Cookies can help a website recognize a browser, remember preferences, maintain a login session, preserve shopping-cart information, protect against fraudulent activity, understand how visitors use the website, and measure advertising performance.
Session cookies
Session cookies generally remain active only while your browser is open and are typically removed when the browsing session ends.
Persistent cookies
Persistent cookies remain on a device for a defined period or until they are deleted through browser or privacy settings.
First-party cookies
First-party cookies are placed directly by threadwisely.com or on our behalf and generally support website operation, preferences, analytics, or account features.
Third-party cookies
Third-party cookies are placed or accessed by an external service integrated with the website, such as an analytics, payment, advertising, marketing, security, or embedded-content provider.
Cookies and similar technologies
In addition to traditional browser cookies, we and our service providers may use:
- Tracking pixels: Small code elements that record page views, interactions, conversions, or campaign activity.
- Local storage: Browser storage used to retain preferences, identifiers, or functional information.
- Tags and scripts: Website code that enables analytics, marketing, forms, security, and other features.
- Server logs: Records that may contain IP address, browser, device, request time, referring page, and security information.
- Device identifiers: Technical identifiers used to distinguish devices, browsers, or sessions.
- Software development tools: Technologies incorporated into website plugins, services, or integrations.
For purposes of this policy, we refer to these technologies collectively as “cookies” unless a distinction is necessary.
Categories of cookies we use
Essential cookies
RequiredSupport website security, fraud prevention, customer accounts, authentication, forms, shopping-cart functions, checkout, payment routing, and core website operations.
Preference cookies
OptionalRemember settings, selections, language, consent choices, saved preferences, and other customization features.
Analytics cookies
OptionalHelp us understand website traffic, visitor activity, page performance, navigation paths, technical problems, and service usage.
Marketing cookies
OptionalHelp measure campaigns, identify advertising interactions, evaluate conversions, and support advertising or social media features.
Rejecting optional cookies should not prevent basic access to the website. However, certain analytics, personalization, embedded content, or campaign measurement features may not function as intended.
Cookies we may use
The specific cookies present on the website may vary depending on enabled plugins, account status, consent selections, browser settings, and interactions with website features.
| Cookie or technology | Provider | Category | Purpose | Typical duration |
|---|---|---|---|---|
wordpress_logged_in_*
|
WordPress | Essential | Maintains an authenticated user session after login. | Session or limited duration |
wordpress_sec_*
|
WordPress | Essential | Supports secure account authentication and administration. | Session or limited duration |
wordpress_test_cookie
|
WordPress | Essential | Tests whether the browser accepts cookies. | Session |
wp_woocommerce_session_*
|
WooCommerce | Essential | Assigns a customer session and supports cart or account activity. | Usually approximately 2 days |
woocommerce_cart_hash
|
WooCommerce | Essential | Helps WooCommerce identify changes to cart contents. | Session |
woocommerce_items_in_cart
|
WooCommerce | Essential | Helps determine whether the shopping cart contains products. | Session |
woocommerce_recently_viewed
|
WooCommerce | Preference | May support recently viewed product functionality when enabled. | Session |
_ga
|
Google Analytics | Analytics | Helps distinguish users and measure website usage. | Typically up to 2 years |
_ga_*
|
Google Analytics | Analytics | Helps maintain and measure session activity for a Google Analytics property. | Typically up to 2 years |
_fbp
|
Meta | Marketing | Supports advertising measurement and identifies browser visits associated with Meta services. | Typically up to 3 months |
| Meta Pixel events | Meta | Marketing | Measures page activity, campaign interactions, and conversions. | Varies by configuration |
cf_clearance
|
Cloudflare | Essential | May confirm successful completion of a security challenge. | Varies |
__cf_bm
|
Cloudflare | Essential | Supports bot detection and website security. | Usually limited duration |
| Omnisend identifiers | Omnisend | Marketing or preference | May support newsletter forms, campaign attribution, consent records, and communication preferences. | Varies by configuration |
| Cookie consent record | Thread Wisely or consent provider | Essential or preference | Remembers whether optional cookie categories were accepted or rejected. | Varies by consent configuration |
Cookie names, purposes, and durations may change when service providers update their technologies or when we modify website features.
WordPress and WooCommerce cookies
Our website is built using WordPress and may use WooCommerce for customer accounts, shopping functions, payment routing, and related website features.
WordPress and WooCommerce may use essential cookies to:
- Determine whether cookies are supported;
- Authenticate customer accounts;
- Maintain secure login sessions;
- Preserve shopping-cart contents;
- Identify changes made to a cart;
- Support checkout and payment processing;
- Remember account or website preferences;
- Prevent fraud or unauthorized activity; and
- Support website administration.
Some WooCommerce cookies are created only after a user interacts with a particular feature, such as adding an item to a cart, creating an account, logging in, or beginning checkout.
Blocking essential WooCommerce or WordPress cookies may prevent customer login, cart, checkout, form, or account features from functioning properly.
Google Analytics cookies
We use Google Analytics to understand how visitors find, navigate, and interact with our website.
Google Analytics may collect or generate information relating to:
- Pages viewed;
- Links and buttons clicked;
- Session duration;
- Traffic and referral sources;
- Browser and device characteristics;
- Approximate geographic area;
- Website errors and performance;
- New and returning visitors; and
- Other website interaction events.
Google Analytics commonly uses first-party cookies such
as _ga and _ga_* to
distinguish users and sessions.
Where required, Google Analytics cookies will be treated as optional and should not be activated until analytics consent has been provided.
Information collected through Google Analytics is processed according to Google’s applicable privacy, security, and data-processing terms.
Meta Pixel and advertising technologies
We may use the Meta Pixel to measure interactions associated with Facebook and Instagram campaigns and to understand whether users visit or interact with our website after viewing or clicking advertising.
The Meta Pixel may process information such as:
- Page views and website events;
- Browser and device information;
- IP address;
- Cookie or browser identifiers;
- Referring website or campaign;
- Form or conversion events;
- Product or service interactions; and
- Transaction-related event information.
The Meta Pixel may use or access cookies such as
_fbp to support advertising measurement
and browser identification.
Meta may combine information received from our website with information associated with Facebook, Instagram, or other Meta services in accordance with Meta’s own terms and privacy practices.
Meta Pixel cookies and related advertising technologies are considered optional and should be activated only after marketing consent where required.
Cloudflare security technologies
We use Cloudflare to support website security, performance, content delivery, traffic management, bot detection, and protection against malicious activity.
Cloudflare may process:
- IP address;
- Device and browser information;
- Request and network information;
- Security challenge results;
- Traffic patterns;
- Potential bot activity; and
- Other security-related data.
Cloudflare may use essential cookies such as
__cf_bm or
cf_clearance when required to distinguish
legitimate traffic, manage security challenges, or
protect the website.
Because these technologies support website and network security, they may operate without optional cookie consent where legally permitted.
Omnisend and marketing forms
We use Omnisend for newsletter subscriptions, marketing communications, consent records, email campaign measurement, and potential future consent-based SMS communications.
Omnisend may use cookies or similar technologies to:
- Operate newsletter signup forms;
- Record marketing consent;
- Remember form interactions;
- Measure email campaign activity;
- Attribute subscriptions to campaigns;
- Prevent repeated or unnecessary form displays;
- Maintain unsubscribe preferences; and
- Analyze marketing engagement.
Marketing cookies connected with Omnisend should be treated as optional where required. Cookies necessary to record consent or an unsubscribe request may be considered essential.
Cookie consent
Where applicable law requires consent, we will request permission before activating non-essential analytics, preference, or marketing cookies.
Our cookie notice may provide options to:
- Accept all cookies;
- Reject optional cookies;
- Select individual cookie categories;
- Save customized preferences; and
- Review this Cookie Policy.
Essential cookies
Essential cookies may operate automatically because they are reasonably necessary for website security, fraud prevention, network operation, customer login, account access, forms, consent records, shopping functions, or other services requested by the user.
Withdrawing consent
You may withdraw or change your consent at any time by reopening the website’s cookie preference controls.
Withdrawing consent does not make prior processing unlawful. It applies to future use of optional cookies after your preferences are updated.
How to manage cookies
Cookie preference center
When a cookie-consent platform is enabled, you may use the preference center to accept, reject, or customize optional cookie categories.
Review your cookie settings
Use the button below after connecting it to your cookie-consent plugin’s preference-center action.
Browser controls
Most browsers allow you to view, block, limit, or delete cookies through the browser’s privacy or security settings.
Browser settings may allow you to:
- Block all cookies;
- Block third-party cookies;
- Delete existing cookies;
- Clear local storage;
- Receive a warning before a cookie is stored; or
- Use private or incognito browsing modes.
Browser controls vary by browser and device. Consult the help or privacy section of your browser for current instructions.
Effect of blocking cookies
Blocking or deleting essential cookies may prevent you from logging in, maintaining a shopping cart, using checkout, submitting certain forms, preserving preferences, or accessing other website features.
Do Not Track and privacy preference signals
Do Not Track
Some browsers provide a “Do Not Track” setting. Because there is not a universally accepted standard governing all Do Not Track signals, our website may not respond to every browser-based Do Not Track request.
Legally recognized opt-out signals
Where required by applicable law and supported by our website configuration, we may recognize legally valid browser-based opt-out preference signals, such as Global Privacy Control, as a request to opt out of qualifying sale, sharing, or targeted advertising for the associated browser or device.
Browser-based preferences generally apply only to the browser and device from which the signal is sent.
Third-party websites and services
Our website may contain links to or integrations with third-party services, including:
- Google;
- Facebook and Instagram;
- Omnisend;
- WooPayments and payment processors;
- Zelle and participating financial institutions;
- Cloudflare;
- Shipping providers;
- Social media platforms; and
- Other embedded or linked services.
These third parties may use their own cookies, pixels, identifiers, or similar technologies and process information under their own privacy policies and terms.
Thread Wisely does not control the independent cookie practices of third-party websites or services.
We recommend reviewing the privacy and cookie disclosures of each third-party service you use.
Changes to this Cookie Policy
We may update this Cookie Policy periodically to reflect changes in our website, plugins, service providers, cookie practices, consent tools, business operations, or legal obligations.
The updated version will be posted on this page with a revised effective date.
Where required, we may provide additional notice or request renewed consent before making a material change to optional cookie practices.
Related policies
Contact Thread Wisely
For questions about this Cookie Policy or our use of tracking technologies, contact:
When contacting us about cookies or privacy preferences, use the subject line “Cookie Privacy Request.”
